Our services include complete website design, strategy and consulting & internet marketing. We are highly skilled in standards-based website design using HTML and CSS as well as database development using PHP and My SQL. Our goal is to use real world business strategies and marketing that help business owners realize the full potential of their businesses. Everything we do is designed to give small and mid-sized businesses exactly what they need, without any tricks or gimmicks. Founded with a passion to make your business work better, our priority is you and your customers – the way it should be.
If you have any questions about our services please call us. One question usually leads to three more and we are happy to answer all three.
Web design
First impressions are important; in fact a recent study showed that 43% of internet users judged a website by looks alone. We create designs that are functional, elegant, simple to use, and most importantly, that give you clear results. We create full sites or templates that integrate with your back-end components (content management systems, e-commerce systems, etc.).
How do we do it?
Project Definition
Good design starts with good research; into your business, your customers, and the competitive landscape. Specifically, we help define complex problems, create a clear vision by which to make strategic decisions. You are likely to have multiple goals for your website and ideas about what the website should look like. We understand that you know your business best. We draw on your knowledge to give us a clear roadmap to clarify where your online presence is headed.
Information Architecture
In this phase we plug your message into a tangible roadmap, drawing on a variety of hands-on navigational strategies to structure content in a way that is intuitive to your users, allowing them to easily accomplish their tasks. This includes creating a solid navigational framework, as well as clear and consistent labels. Content is by far the most overlooked item on a website and we create a content brief in this section to make sure we keep on your website on target. We also offer copy writing services.
Visual Design
We use visual cues and design details to form and support your business’s personality, clearly communicate the desired message in a compelling way, and make information easier to find and understand. Our designs are clean and simple. A website can be stunning and elegant, but it must be easy to use. Your customers will like it – and they’ll like you for giving them something so hassle-free.
Site Development and Follow up
Execution is the name of the game. A lot of planning and research isn’t worth much without execution. We make sure that when we build your site, it is highly visible for search engines, accessible to users with disabilities, and compatible across all of the major platforms and browsers. We extensively test each web site before moving into production and going live to the public.
Once your site is live we don’t stop there, any questions or tweaks are handled immediately. We don’t have a customer service department so when you call us you talk directly to the person who is going to take care of any concerns. We want you to feel confident that you can contact us with anything and we will take care of it. Like they say in kindergarten, there are no dumb questions.
This formula adds your business as a reference, and we want to keep it that way.
Internet marketing
Just because you build a website, it doesn’t necessarily mean that people will come. Considering 90% of people use search engines to find websites, the importance of marketing your website on major search engines cannot be overstated. We offer services and products to increase exposure and search engine rankings for any business. Search Engine Optimization (SEO) is an integral component of any online marketing campaign. We can help you find out what people are searching for, and how to rank well for your target keywords. Typically our SEO service involves a set-up phase followed by a yearly maintenance package.
The set-up
During the set-up phase, we collect keywords you feel are relevant to your business. We then perform a “dig” on these terms during our research phase to find “niche” phrases and all other relevant terms. Once these terms are collected and filtered, we select the right terms in consultation with our clients. These terms are used to properly optimize your existing website in order to perform well against major search engine algorithms.
Maintenance
The manner in which search engines produce results and rankings frequently changes. To keep your strategy updated according to these changes a yearly maintenance package will ensure your campaign is up to date and fine tuned as changes are observed.
Off-page optimization and links
On-page factors are only half the battle in search engine optimization. In order to do well in any competitive filed, you must have properly themed and high value in-bound links. Not all links are created equal and just getting a large number of links will do very little to improve your search engine rankings. The value of an inbound link will vary greatly from place to place. We can help you get links with the proper themes and page ranks as well as links from authorities on your subject.
Pay-per-click (PPC) search engines
Combining a PPC campaign with a traditional search engine optimization set-up is a cost-effective way to considerably broaden the scope of your marketing campaign. Likewise as some search engines (most notably Google) take up to four months to update their link scores, it is also a good way to bridge the gap from the start of your campaign to when your rankings improve.
Pay-per-click (PPC) services
Campaign creation (Google)
Maintenance (Bid management)
Existing websites
We offer competitive hourly rates for updates to existing websites. If you feel you are paying too much, or are unsatisfied with your current situation, chances are we can make a big improvement in quality and save you money in the process.